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Thursday, March 9 • 15:00 - 15:30
Male Beauty Cream Advertisements:A Critical Discourse Analysis

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The discursive construction of male identity is of interest to critical discourse analysts. This research focuses on male beauty creams advertisements. It reveals the major variables that affect men’s behavior toward the consumption of beauty creams through researching the linguistic features and visual aspects used in male beauty product advertisements.


Yasmine Soheim

Teaching Fellow, MA TESOL Program, The American University in Cairo
Yasmine Soheim, MA TESOL, teaches Freshmen undergraduates Rhetoric & Composition courses at the American University in Cairo. Soheim\'s teaching methods are enlightened by her interest in research.

Thursday March 9, 2017 15:00 - 15:30
Executive Suite 3

Attendees (1)